The Diary of a Marketing Intern: by Emily Jane Slade

When I reached the end of my 3rd year at University, the dreaded fear of having no experience when graduating the following year began to dawn on me. I’ve known so many graduates who have the greatest brains who did very well at University, but struggled to find a job at the end due to their lack of experience. This always stuck with me, and I knew that I wanted to have some sort of experience before graduating, no matter how big or small.

When I first applied for the Marketing Intern position at Rusk & Rusk, I recall reading the description of the role and thinking it appeared challenging, but that was exactly what I wanted. I wanted something that would push me to grow and understand the marketing sector, but also allow me to flourish in the process, and that’s exactly what I got.

The interview process included an initial one to one interview followed by a presentation in front of the head of marketing communications, Gordon, along with co-owners James and Louise Rusk. The concept of the presentation made me nervous, but going in knowing I’d done my research and then experiencing the friendliness of the team immediately put me at ease.

When people say to you that experiencing real life marketing is completely different to studying it, it’s very true. I’ve learned so much from interning here so far, and I’m glad that I was offered the position to work in house with Rusk & Rusk’s marketing team as I’ve learned so much not just about marketing, but also about events and how businesses work in general. During the time I’ve worked here so far, I’ve experienced 2 Summer Parties, the Rich Picnic (both in association with Veuve Clicquot) and the relaunch of Hutchesons City Grill.

My weekly tasks include writing blogs for the restaurants, providing review reports, scheduling posts for social media, updating the databases with data capture, forward planning ideas, live tweeting / posting photos on the Instagram stories at events and photographing the specials / any important dishes.

One thing that has been especially excellent for me personally is being able to develop my photography skills. I’ve been an avid photographer since the age of 8, constantly looking to document things through photographs, and this position has taught me so much about photographing food and events. It’s also one of the first jobs where I’ve felt genuinely appreciated for my hard work, which is so rewarding for me and has certainly improved my confidence.

When I was offered the opportunity to come on part time as a Marketing Assistant following the end of my internship, I was thrilled. Rusk & Rusk is such an exciting company to work for. They are continuously evolving with the times and have proven themselves to be an extremely innovative and creative lifestyle brand. They provide more than just a memorable experience within their restaurants, they also give it a personal Rusk & Rusk touch.

If there’s one thing I’ve learned while working at Rusk & Rusk, it’s that hard work absolutely does pay off. Being offered the opportunity to intern here has been incredibly rewarding in so many ways for me, and I thank my lucky stars that I applied for the position in the first place.