ROX for Zenith: Case Study
WHEN: Thursday 2nd November, 2017
BRIEF: On Thursday 2nd November ROX welcomed the legendary Jean Claude Biver to their Argyll Boutique for the official launch of Zenith in Scotland.
This was Mr Biver’s first client facing event where he discussed the art of watchmaking, his passion for creating and recalled personal stories from his past. Mr Biver shared an insight into the brand and has hailed Zenith the ‘future of watchmaking art’.
At this event, specially invited guests were invited to peruse a selection of unveiled pieces within the ROX Thrill Room, sip on cocktails and champagne, enjoy a selection of mouth-watering canapés provided by RUSK & RUSK as well as enjoy live music by Georgia Cecile.
WHAT WE DID: RUSK & RUSK worked closely with ROX in order to ensure the launch of the Zenith line was managed. We provided a bespoke event package, offered external catering options and managed this to their required budget. Our staff were there to ensure their clients received a high level of professional service and was overseen by our Event Manger to ensure that the clients’ expectations were exceeded.